[CASE STUDY] Digital Marketing for Web Series: SPIRAL case studiesAnnelise LarsonOctober 15, 2017web series, transmedia, case study
The Importance of the Discoverers (aka the Audience) Annelise LarsonMay 11, 2016audience, discoverability
Discovering a Business Model in the Data – VIFF Industry Presentation presentationsAnnelise LarsonOctober 5, 2015audience, business models, data
5 Things Wrong with the Canadian Film Industry (& How to Fix Them) Annelise LarsonSeptember 8, 2015CanCon, indie film
Why Crowdfunding is Marketing & Not Financing Annelise LarsonNovember 27, 2013audience, business models, crowdfunding
[CASE STUDY] Digital Marketing for Transmedia: The Lizzie Bennet Diaries – Pt. 2 case studiesAnnelise LarsonMay 8, 2013web series, transmedia, case study
[CASE STUDY] Digital Marketing for Transmedia: The Lizzie Bennet Diaries – Pt. 1 case studiesAnnelise LarsonMay 8, 2013web series, transmedia, case study
[CASE STUDY] Digital Marketing for Television: Battle Castle case studiesAnnelise LarsonNovember 28, 2012case study, television