Insights

What changes when we start with audience? Annelise Larson examines how people find stories and what makes them care enough to stay, connecting audience relationships with the wider questions facing screen media and cultural policy.

Annelise Larson 6/19/26 Annelise Larson 6/19/26

How to Make Your Story Legible to the Machines That Guide Our Audiences

The old discoverability question was: can people find your story? The new question is: can the systems guiding audience attention understand it? This practical 10-point AEO checklist helps filmmakers, producers, and cultural storytellers make their work clearer, more consistent, and easier for both audiences and machines to understand.